69 min listen
TikTok's Ads Are Racing to the Bottom
FromThe Biztape
ratings:
Length:
69 minutes
Released:
Jan 22, 2023
Format:
Podcast episode
Description
This week the boys dive into the historic case of Fogerty Vs. Zaentz as John Fogerty finally regains majority ownership over his publishing rights for the Creedence Clearwater Revival (CCR) catalog and what that means for Fogerty as well as how this decades long battle impacted the music industry. Later, TikTok offers lower add pricing in the hopes of increasing their client base. What does this mean for the company with a creator fund royalty payout system that is under intense scrutiny? This and more every week on The Biztape!
Grammy Big 4 Poll:
https://docs.google.com/forms/d/e/1FAIpQLSeslCRNffVOfKV27hHoVmEw5_A6GJ4sbmKi-1YUcIRkOtWEdA/viewform?usp=sf_link
Socials:
Instagram, Facebook, Twitter, TikTok: @TheBiztape
Email: thebiztapepodcast@gmail.com
Sources:
John Forgerty Regains Control:
https://www.billboard.com/pro/john-fogerty-buys-control-publishing-creedence-clearwater-revival-catalog/
TikTok offers cheap ads in race against rivals:
https://www.musicbusinessworldwide.com/tiktok-offers-cheaper-ads-in-race-against-social-media-rivals-meta-youtube-and-twitter-report/See omnystudio.com/listener for privacy information.
Grammy Big 4 Poll:
https://docs.google.com/forms/d/e/1FAIpQLSeslCRNffVOfKV27hHoVmEw5_A6GJ4sbmKi-1YUcIRkOtWEdA/viewform?usp=sf_link
Socials:
Instagram, Facebook, Twitter, TikTok: @TheBiztape
Email: thebiztapepodcast@gmail.com
Sources:
John Forgerty Regains Control:
https://www.billboard.com/pro/john-fogerty-buys-control-publishing-creedence-clearwater-revival-catalog/
TikTok offers cheap ads in race against rivals:
https://www.musicbusinessworldwide.com/tiktok-offers-cheaper-ads-in-race-against-social-media-rivals-meta-youtube-and-twitter-report/See omnystudio.com/listener for privacy information.
Released:
Jan 22, 2023
Format:
Podcast episode
Titles in the series (100)
#6- Kanye 2020, Studios Reopening, TikTok Potential Ban by The Biztape