In this episode with Dr Noe Mkumbuzi, we explored how most research and literature is based on the caucasian male. We then went through the key points of her TEDx talk around how many socio-economic and cultural factors are missed in the research and in one-to-one consults. Noe ended this episode with some wonderful pearls and tips on how to have real and genuine conversations around these topics with our patients.Noe is a Sports Physiotherapist and Exercise Scientist, she has a special interest in African women and girls in sport as well as those from other low and middle-income settings. She recently completed her PhD with University of Cape Town on Aetiology of pain in chronic midportion Achilles tendinopathy. Noe’s TED Talk - https://www.youtube.com/watch?v=l3TXULxJT6cIf you like the podcast, it would mean the world if you're happy to leave us a rating or a review. It really helps!Our host is Michael Rizk from Physio Network and iMoveU: https://cutt.ly/ojJEMZs