Want to see if you're making an impression on your customers and how you stack up against the competition? Check out the Search Term Impression Share report! Elizabeth Greene from Junglr joins us again as we break down what this new report is and how you can use it to optimize your Sponsored Products and Sponsored Brands campaigns.  
We'll see you in The Badger Den!  
Links & Resources  
Companion Blog: https://www.adbadger.com/blog/amazons-new-sponsored-brands-reports-what-they-are-and-how-to-use-them/ 
All our episodes and show notes are available at https://www.adbadger.com/podcast​ 
Ad Badger Version 2: https://www.adbadger.com/pricing/​ 
Junglr: https://www.junglr.com/​  
Have a question or suggestion for the show? Leave a Voicemail: adbadger.com/voicemail or 833-BADGERZ  
Host and Executive Producer: Michael Erickson Facchin  
Senior Producer: Nancy Lili Gonzalez  
Video and Audio Editor: Pedro Moreno (pedrojmr13@gmail.com)  
Graphic Designer: Emma Walker 
 Content Writer: Vincent Gulliver 
Highlights:
1:05 Intro 
4:51 Intro to Sponsored Product and Sponsored Brand Impressions Share Report 
12:26 Finding your True Search Volume 
17:04 Things to Think About with the Search Term Impressions Share Report 
22:11 How to Optimize for Impressions 
25:01 Tips for Optimizing for Rank Position and Dealing With Branded Terms 
32:04 ASIN-Targeting Search Terms 
36:32 Closing Thoughts

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