Adam Lind, Brand Manager at Overdrive Brands, joined Michael to share how he manages 10-brands with efficiency. We know some Amazon sellers struggle managing just one brand, and we hope Adam’s process, including team building and weekly data analysis systems, will help listeners create their own operational cues.
We’ll see you in The PPC Den!
Highlights

0:00 Intro
1:18 What does a Brand Manager do each day?
4:12 How do you build an Amazon marketing team?
8:25 How do you find the right Amazon partner?
10:30 How do you go high-level and micro-level as a brand manager?
13:02 What does the Overdrive Brands dashboard look like?
19:15 Weekly Amazon Agency communication process
23:52 Overview: Be transparent

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Resources & Links

Where to find Adam Lind
Overdrive Brands
Who to Hire for Your Amazon Growth Team
Amazon PPC Practitioners Series
Never miss the latest in Amazon PPC tips and best practices
All our episodes and show notes
Get a product tour of Ad Badger

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Host and Executive Producer: Michael Erickson Facchin
Guest Co-Host: Adam Lind
Senior Producer: Nancy Lili Gonzalez
Video and Audio Editor: Pedro Moreno
Graphic Designer: Emma Walker

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