35 min listen
Destination marketing in China - Italy prepares the future, with Cristiano Varotti, Chief Representative - Shanghai, ENIT Italian National Tourism Boa…
FromLuxury Voices
Destination marketing in China - Italy prepares the future, with Cristiano Varotti, Chief Representative - Shanghai, ENIT Italian National Tourism Boa…
FromLuxury Voices
ratings:
Length:
43 minutes
Released:
Oct 20, 2021
Format:
Podcast episode
Description
Our Luxury Voice in this episode is Cristiano Varotti, Chief Representative of ENIT – Italian National Tourist Board in China. He heads ENIT’s newly established Shanghai Office. Cristiano has been living in China for almost a decade, in Changsha first and now Shanghai. He was previously the Representative of Italy's Marche Regional Government, a consultant for both Italian and Chinese enterprises and correspondent for Hunan Province for the General Consulate of Italy in Guangzhou and the Representative for International Exchanges by the Foreign and Overseas Affairs Office of Hunan Province. In this episode Cristiano and I discuss setting up his new office in Shanghai during the pandemic, promoting one of the most visited country in the world, Winter Olympics, mountain tourism and Chinese Social Media. We also touch on Cristiano passion, writing. About this episode:Company Name ENIT - Italian National Tourism BoardCompany Website https://www.enit.it About Infinite Luxury:LUXURY VOICES is a podcast curated by Infinite Luxury Group, a luxury Sales, Marketing, Communications specialist based in Asia. www.infiniteluxurygroup.com Follow us:LinkedIN www.linkedin.com/in/infinite-luxury-a132271bInstagram infiniteluxurymanifestoWeChat InfiniteLuxury-jxm Contact us:WeChat InfiniteLuxuryEmail hongkong@infiniteluxurygroup.comPodcast available on iTunes, Spotify, online or wherever you listen to your episodes
Released:
Oct 20, 2021
Format:
Podcast episode
Titles in the series (63)
b. Understanding the Chinese traveller with Tian Gu, 田谷, Publisher, Travel + Leisure China (Original Chinese/English): Tian Gu, (known as Diggle) is the Publisher of Travel + Leisure China, one of the internationally recognized travel publications with a monthly circulation of 630,000, reaching passionate travellers and readers all over the country. Diggle is Shanghainese and is based in her home town of Shanghai. She has been with the magazine for 14 years and has built a name for herself in the media industry through various senior roles in different publications, dailies and news media companies. For work or her own leisure, she has travelled extensively around the globe and her favourite journeys are always related to art, culture, culinary and design. Diggle is a supportive media partner of Infinite Luxury and today she is joining me to speak about the Chinese traveller. She will share her recommendations on how to engage the China market and how to keep her readers excited about by Luxury Voices