This week Richard Ince is my guest. Richard is the sixth generation Ince making umbrellas in the family firm. James Ince Umbrellas has been making their wares in London since 1805, a whopping 215 years. We talk about how the industry has changed, how umbrellas have evolved, having faith in your product, flamboyancy and sustainability.Find James Ince Umbrellas on Instagram as @inceumbrellas and check James Ince Umbrellas website.Garmology is researched, booked, hosted, edited, published, paid for and everything else by Nick Johannessen. There is no advertising or sponsorship, but you are welcome to support the podcast at buymeacoffee.com/garmologyNick Johannessen is also the editor of the WellDressedDad blog and WellDressedDad on Instagram. You can email Nick as Garmology (at) WellDressedDad.com.Garmology theme music by Fabian Stordalen.