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Ep.4 Adobe: Competing in the enterprise

Ep.4 Adobe: Competing in the enterprise

FromAccount-Based Marketing


Ep.4 Adobe: Competing in the enterprise

FromAccount-Based Marketing

ratings:
Length:
33 minutes
Released:
Aug 14, 2019
Format:
Podcast episode

Description

Listen to our latest episode with John Watton, Senior Director of Enterprise Marketing at Adobe; where we’ll hear about strategies Adobe are adopting to expand into new markets, increase relevance with enterprise accounts, and ultimately build account-based experiences.  
Released:
Aug 14, 2019
Format:
Podcast episode

Titles in the series (65)

Account-Based Marketing is a podcast designed as a collection of conversations with sales and marketing leaders, sharing thoughts and practical tips to growing your valuable customers. This podcast is brought to you by Momentum ITSMA, a world-leading B2B growth consultancy and analyst firm. You can learn more at www.momentumitsma.com