If you want more interviews this is for you. What you really want is to give interviews and get invited back. But wait… if you’re scared to death about an interview.. This is still for you! Because girl there’s no better, faster way to increase your reach than an interview. Whether local, regional or national media or a podcast to your niche, interviews are gold.  This episode is essentially part 2 though of a two-parter, maybe 3, because what you really need to know is how to get booked more often so you can show off these new skills.  So we just did it. Gave me a little homework for an additional episode. But this.. Is how to interview and get invited back!  Or have someone listening invite you to speak at their event or on their podcast.  Part 1 was all about your introduction or bio. It’s not the first time I’ve shared this type of content. In fact I have an entire worksheet and other episode that deep dives into how to stop being boring and stand out!  And I’ll tell you this… it’s not just because you’re new at it, experienced professionals make this mistake too. Doctors have never been taught this. Some of the weakest introductions I’ve had are among fitness professionals who are solo entrepreneurs and doctors who are new to PR and marketing to promote themselves. Give me a shout out if you’d like some live training on this. I’m considering doing a half day interview session. We’ll include hot seats where you actually would not just write your bio but you’d have the opportunity to be interviewed and apply your soundbites. Just add a note in the comments at fitnessmarketingmastery.com/give-interviews  Part II is this one, about how to be in the interview with your interviewee having such a good time that they want to have you back before you’ve even left.  Part III I’ll talk about how to get invited in the first place. Like you’re not going to get asked to dance unless you get dressed and go to the dance, you’re not going to get asked unless you’re finding ways to tell people you have something to talk about.  Be Memorable Be remarkable! Or better yet, retweetable, at one point was the word, but seriously who is on twitter today? You must be able to talk in what we call sound bytes. It’s great for you to be able to embellish on an answer. Definitely no one wants a “yes” or “no” response. That’s not much of a conversation.  Resource: POP!  Soundbites Soundbytes allow you to be both retweetable (so you’ll be remembered) and to pause. Most likey, your host will repeat your soundbyte. Then your audience hears it again. Win! These are things that become the best social memes too.  What are your soundbytes? Try to write some down. Maybe you mythbust things like: No pain no gain as I do. My sound bite was no pain, no gain, no way/no brain. I don’t like SMART goals. I call SMART goals DUMB.  They don’t have to rhyme but it’s nice. They could just be rhythmic. They could have alliteration. I have 10 Tenets of Flipping50® I teach to our students and to our professional students of the Flipping50 Menopause Fitness Specialist course. For instance, Intense Early, Light Late or Restore Before More.  (If you’d like, lmk and I’ll teach you the rest and why we do it. We share these regularly and they’re a part of our core values or tenets like 10 commandments.)  Keep a list of subjects/titles and soundbites you can use so you’re ready at a moment’s notice. PLUS… these are your treasure chest of social media lives when it’s just you!  For great examples of great interviews, register for the What, When & Why to Exercise for Women 40+ summit. Not only will you get nearly 40 examples of how to knock it out of the park on your next interview you’ll get insight into how to help women in midlife balance their hormones with your help.  https://www.flippingfifty.com/womensexercise  Pause  Truly, if you get anything right get this right. I have had two guests on my podcast during 10 years of hosting 2 unique podcasts that have published at least