Discover this podcast and so much more

Podcasts are free to enjoy without a subscription. We also offer ebooks, audiobooks, and so much more for just $11.99/month.

#52 | Record label vs. Artist: My 20 Million Stream Song ft. @is0kenny

#52 | Record label vs. Artist: My 20 Million Stream Song ft. @is0kenny

FromNo Labels Necessary


#52 | Record label vs. Artist: My 20 Million Stream Song ft. @is0kenny

FromNo Labels Necessary

ratings:
Length:
66 minutes
Released:
Apr 25, 2023
Format:
Podcast episode

Description

is0kenny is a content creator turned rapper, who shares his journey in the music industry. He talks about creating his viral hit "Speak Up" and discusses the moment he knew it was a hit song. He also shares his music branding strategies, including turning down label marketing budgets and never running out of content. Additionally, he provides insights on social media platforms for artists and a content creator to artist blueprint, while emphasizing the importance of taking the right move when labels call. Lastly, he shares his first show experience.Topics Covered:00:00 Intro01:30 is0kenny - The Rollout of His Viral Hit "Speak Up"09:23 Music Branding: Never Running out of Content14:28 The Release Strategy That Helped is0Kenny Break His Song18:24 is0Kenny Going Viral Did Damage in the Beginning of my Career22:32 Brand Hack That Every Artist Should Pay Attention To35:00 Content Artists Vs Artists38:37 What Social Media Should Artists Be on?42:10 Content Creator to Artist Blueprint45:56 This is the only right move when labels call56:39 Music Promo Tip Most Artists Overlook01:01:36 is0kenny's First ShowHOW J.R. MCKEE INDEPENDENTLY BROKE A 32-YEAR-OLD ARTIST AND GOT THEM THEIR FIRST GRAMMY:https://www.brandmannetwork.com/share...No Labels Necessary is a Weekly Podcast hosted by Sean "BrandMan" Taylor and Jacorey "Kohrey" Barkley, unveiling the world of marketing from Indie Artists to Major Labels.
Released:
Apr 25, 2023
Format:
Podcast episode

Titles in the series (100)

No Labels Necessary is a Weekly Podcast unveiling the world of marketing from Indie Artists to Major Labels. This podcast is hosted by the founders of ContraBrand Agency, Sean "Brandman" Taylor and Jacorey "Kohrey" Barkley. ContraBrand Agency is a music-first marketing agency that helps artists impact culture through digital content and marketing. Want to market music like a professional? Join our Music Marketing Executive School! Learn more at https://www.brandmannetwork.com/bm-home?el=ytnln