Dayton native Dan Bockrath left San Diego in the mid-90s, returning to southwest Ohio and joining forces with editor John Fox to launch CityBeat, Cincinnati's alternative weekly newspaper. One of the first media partnerships they formed was with 97X, because championing local music, arts and culture was their raison d'êtra and 97X listeners were open-minded and adventurous. We talk to Dan about that synergy, CityBeat's sponsorship of Midpoint Music Festival (MPMF), and his ongoing love affair with live music in local clubs.