Learn about using experience to attract new audiences, building natural tourist attractions, and an Italian meal to remember - in Australia?! Bite-Sized Delight From the Episode: • How to engage your audience early on to build long-term fans. • How to design every aspect of your engagement to serve the product and the customer. • How to design a business where the front line employees are as valuable to your reputation as your product or service. Are You Looking for Things We Referenced? • Phillips Island Nature Park • The Penguin Parade • Rosetta Ristorante Get more resources and the full show notes at http://ExperienceThisShow.com. See you next week!