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Gapscout: ChatGPT insights, but for market research
Pitching the media is tough. After all, you’re competing with basically anyone who has something to say. So how do you make yourself stand out? That’s what Christina Nicholson is teaching us today. She’ll cover everything from coming up with an idea to landing the media spot to converting those viewers to your audience. This one is a MUST listen. Top Takeaways
Pitch your story by following the “new, now, next” framework. You should be able to answer what’s new about your story, why it needs to be covered now, and what’s coming next to pitch effectively
This is a long game. Earned media is not about immediate ROI, because earned media is forever. So think of this as a long-term investment, not a get-rich-quick scheme. 
Every time you go into an interview, you need to think of the end goal. What you want will determine not only your CTA but also what kind of media you’ll pitch.
Show Notes
Christina Nicholson
Christina on Facebook
Christina on Instagram
Christina on Twitter
Christina on Linkedin
Christina on YouTube
Christina on TikTok
BecomaAMediaMaven Podcast
MediaMaven on IG
Boomerang for Gmail
How To Build a $1000/year Membership with Jay Clouse
earnmedianow.com
Media Mentoring Program
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