Looking to up your content marketing game? 

If so, you're in for a treat.

In today's episode of the Funky Marketing Show, I'm talking with Mike Winnet, the guy who got banned from LinkedIn for being too good at content marketing.

Okay, I am joking about the last part, he got banned for another reason(which he'll share with us during the show), but Mike is a content marketing genius and he's got some great tips to share with us.

Other than being a content marketing genius, Mike’s the Co-founder of IAM Productions, an animation and video production agency in Warrington, and The Contrepreneur movement on YouTube. A few years back he was part of a team that built and sold a business for £8 million in the space of about 2 years.

Mike is one of those guys who just knows how to get things done, and he's got some great advice to share with us on everything from creating content that will attract clients, to using video in your content marketing strategy.

So if you're looking to take your content marketing game up a notch, make sure to tune in and learn from the best.

In this episode, Mike and I discuss:
0:00 - Intro
2:06 - You should be different, but you should also be careful not to lose your audience
7:58 - Marketing I'm doing for myself is different than the marketing I do for my clients
9:08 - Getting banned from LinkedIn
15:44 - Build your business on your own "platform"
17:05 - Should you “be yourself” on social media?
18:54 - How to build an audience on LinkedIn
27:35 - The decision behind making a youtube channel
31:34 - Online course won't make your business successful
38:26 - Do your research right so you don’t get scammed
41:07 - The best and easiest way to create content
48:13 - What is the community that you have started
51:51 - Build the community and then sell to them or vice versa?
54:29 - Advice for Funky Marketing audience
55:38 - Outro

Find more about Mike:
https://twitter.com/mike_winnet
https://www.linkedin.com/in/mikewinnet/
https://www.youtube.com/channel/UComkllJTMHNZr4UNxCThdcw
https://www.viewsaremyown.social/
https://iamproductions.studio/

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Funky Marketing Show is a podcast in which we're talking with entrepreneurs, marketers, advertisers, designers, artists, and all those people that are doing an amazing job for amazing people.

Listen on:
Anchor: https://anchor.fm/funky-marketing
Spotify: https://open.spotify.com/show/136A3zxZ5JYCukvphVP56M
Apple: https://podcasts.apple.com/us/podcast/funky-marketing-show/id1501543408?uo=4

Our website: https://www.funkymarketing.net/

Need help?
Go to https://www.funkymarketing.net/contact-us/ and schedule a call with us! We offer a free 30-minute consultation! Let’s talk and see how we can make your business GROW!