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Season 4. Episode 9: Michelin Star Marketing : Eva Tsai, CMO at Algolia.

Season 4. Episode 9: Michelin Star Marketing : Eva Tsai, CMO at Algolia.

FromCMO Insights


Season 4. Episode 9: Michelin Star Marketing : Eva Tsai, CMO at Algolia.

FromCMO Insights

ratings:
Length:
17 minutes
Released:
Sep 22, 2020
Format:
Podcast episode

Description

This week’s guest on CMO Insights is Eva Tsai, CMO at Algolia.
talks about:

Approaching marketing from an engineer’s perspective and the importance of analytics

Michelin Star Marketing and how AI can help marketers anticipate their customers’ needs

The importance of resourcefulness and the ability to learn new skill sets as a marketer


Connect with Jeff on LinkedIn - https://www.linkedin.com/in/jeffpedowitz/
Learn more about The Pedowitz Group https://www.pedowitzgroup.com/
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Released:
Sep 22, 2020
Format:
Podcast episode

Titles in the series (100)

Learn how to make digital revenue happen. Gain insights into Digital Transformation, the Customer Experience and Innovation by listening to your fellow CMO's as they discuss organizational changes, dynamics, digital transformation, and operationalizing the customer experience using content, programs, campaigns, personas, full life cycles and more.