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Season 5. Episode 11: Marketing Symphony : Kira Mondrus, CMO at QASymphony.

Season 5. Episode 11: Marketing Symphony : Kira Mondrus, CMO at QASymphony.

FromCMO Insights


Season 5. Episode 11: Marketing Symphony : Kira Mondrus, CMO at QASymphony.

FromCMO Insights

ratings:
Length:
13 minutes
Released:
Sep 23, 2020
Format:
Podcast episode

Description

In this episode of CMO Insights, Jeff Pedowitz sits down with Kira Mondrus, CMO at QASymphony.
Kira talks about:

How she built a marketing team from the ground up and what skills she looked for in her team members

Streamlining their MarTech stack with a centralized business function that owns the stack, eliminating redundancy

The challenges associated with becoming a global company


Connect with Jeff on LinkedIn - https://www.linkedin.com/in/jeffpedowitz/
Learn more about The Pedowitz Group https://www.pedowitzgroup.com/
Learn more about your ad choices. Visit megaphone.fm/adchoices
Released:
Sep 23, 2020
Format:
Podcast episode

Titles in the series (100)

Learn how to make digital revenue happen. Gain insights into Digital Transformation, the Customer Experience and Innovation by listening to your fellow CMO's as they discuss organizational changes, dynamics, digital transformation, and operationalizing the customer experience using content, programs, campaigns, personas, full life cycles and more.