35 min listen
Turning Fans into Customers with David Meerman Scott, Bestselling Author of 12 books, including “Fanocracy”
FromThe Next CMO
Turning Fans into Customers with David Meerman Scott, Bestselling Author of 12 books, including “Fanocracy”
FromThe Next CMO
ratings:
Length:
35 minutes
Released:
Jun 27, 2023
Format:
Podcast episode
Description
In this special 100th episode of The Next CMO podcast, we speak to David Meerman Scott, author of 12 bestselling books including "Fanocracy" and "The New Rules of Marketing & PR"David Meerman Scott is an internationally acclaimed business strategist, entrepreneur, advisor to emerging companies, and public speaker. He is the author of ten previous books, including "The New Rules of Marketing & PR" (now in its 6th edition and in 29 languages). In his spare time he surfs and travels around the world for great live music.Learn more about David Meerman ScottLearn more about FanocracyFollow Peter Mahoney on Twitter and LinkedInLearn more about Peter’s company, AcceleratusLearn more about Planful for MarketingJoin The Next CMO CommunityRecommend a guest for The Next CMO podcastProduced by PodForte
Released:
Jun 27, 2023
Format:
Podcast episode
Titles in the series (100)
Driving Growth with Data with Mark Feldman of Custom Made Data: TheNextCMO’s latest podcast is with Mark Feldman. Mark Feldman is a B2B data industry pioneer who helped build NetProspex into a B2B contact industry powerhouse leading to its acquisition by Dun & Bradstreet in 2015. Prior to founding Custom Made Data, Mark held growth marketing and revenue operations leadership roles at Localytics, Motion Recruitment Partners, and Backupify. In this podcast we discuss what types of data Marketer's should consider purchasing, Plannuh’s positive experience with Custom Made Data, and how marketers should think about buying data to align with their target audience. Mark Feldman - https://www.linkedin.com/in/markfeldman Custom Made Data - www.custommadedata.com Mark’s email: mfeldman@custommadedata.com Interested in being on The Next CMO podcast? - https://info.plannuh.com/the-next-cmo-podcast For more info about Plannuh, check out our website by The Next CMO