20 min listen
The People, Process, and Tech for Seamless Shopping, with Michael Klein from Klein4Retail Consulting LLC
The People, Process, and Tech for Seamless Shopping, with Michael Klein from Klein4Retail Consulting LLC
ratings:
Length:
39 minutes
Released:
Jul 10, 2023
Format:
Podcast episode
Description
Omnichannel has always felt like an unsatisfying word, maybe slightly better than all the other bad options for describing what we are trying to achieve. Our guest today thinks of it from the consumer lens with the concept of seamless shopping. Michael Klein is a consultant who brings a wealth of experience as a retail buyer and merchandiser, and for the last 14 years at Adobe as Global Director, Industry Strategy & Marketing for Retail, Travel & Consumer Goods sectors. He joined us to talk about what is required for brands and retailers to turn the concept into action.
Released:
Jul 10, 2023
Format:
Podcast episode
Titles in the series (100)
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