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    CMO Conversations: Diageo's Susan Jones on media, gen AI and pivoting through the pandemic

    CMO Conversations: Diageo's Susan Jones on media, gen AI and pivoting through the pandemic

    FromThe WARC Podcast

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    CMO Conversations: Diageo's Susan Jones on media, gen AI and pivoting through the pandemic

    FromThe WARC Podcast

    ratings:
    Length:
    29 minutes
    Released:
    Jul 25, 2023
    Format:
    Podcast episode

    Description

    The fourth and final episode in the series interviewing CMOs. WARC's Anna Hamill is joined by Susan Jones, Chief Digital Officer at Diageo. Discussing how Diageo and its brands pivoted through the pandemic and opportunities in generative AI.Stay up-to-date with the latest marketing and advertising news with our free daily newsletter.
    Released:
    Jul 25, 2023
    Format:
    Podcast episode

    Titles in the series (100)

    Make it Effective. Make it WARC. Get closer to insights, stories and lessons behind great marketing with conversations hosted by the world’s leading authority on marketing effectiveness.