39 min listen
Ep. 123 - Make The Dream Work: How Amazon Prime Video Built A Leading Social Team | Carlo Karim Frem - Amazon Prime Video
Ep. 123 - Make The Dream Work: How Amazon Prime Video Built A Leading Social Team | Carlo Karim Frem - Amazon Prime Video
ratings:
Length:
47 minutes
Released:
Feb 1, 2021
Format:
Podcast episode
Description
Talent or training? Specialised or broad skills? Experience or attitude? Your social team are the front line of your brand. Knowing which roles to fill, what culture to employ and how to lead by example are therefore crucial to any modern brand’s success. In this episode, we’re joined by Amazon Prime Video’s head of social media and editorial content, Carlo Karim Frem, to find out how Amazon Prime Video’s leading social team was created. In this, we reveal why company values aren’t just words on a wall, the red (and green) flags to look out for when interviewing talent and what skills you need to nurture to build the dream social team from scratch.
Released:
Feb 1, 2021
Format:
Podcast episode
Titles in the series (100)
Ep. 001 - Tackling Cynical Britain: How Brands Can Combat Distrust Among the UK Consumer: Modern Britain is presenting brands and marketers with more challenges than ever before. Staggering social media use and overexposure to advertising has taught us to be cynical - and it’s having a major impact on campaign strategy and content creation.. by SocialMinds - A Social Media Marketing Podcast