Front-line innovation, expansion into 19 countries, developing the largest market for French films outside of France and the second largest Cinema company in the world, hear from Cinepolis COO Miguel Mier how it happened. He talks of how the development of a caring culture drives innovation and customer satisfaction--- listen to the story of the piece of cardboard from a front-line worker! Miguel highlights the value of having a long-term perspective, aligned capital and an aligned Board and executive team. While the ‘financial experts’ pushed for more leverage to boost returns, the family self-financed the business – a critical element when others in the industry stumbled and went into bankruptcy or near bankruptcy driven by heavy debt burdens post-  covid. ** If you enjoy this podcast, would you consider leaving a review on Apple Podcasts/iTunes? It takes only a few seconds and greatly helps us get our podcast out to a wider audience. Please subscribe on Apple Podcasts / Spotify / Stitcher, or wherever you get your podcasts. For transcripts and show notes, please go to: https://www.theconsciouscapitalists.com Thank you for your support! Timothy & Raj