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Chatham Baker | Integrated Licensing | SPG Company

Chatham Baker | Integrated Licensing | SPG Company

FromBackcountry Marketing


Chatham Baker | Integrated Licensing | SPG Company

FromBackcountry Marketing

ratings:
Length:
43 minutes
Released:
Feb 25, 2021
Format:
Podcast episode

Description

You've likely never heard of Signature Products Group (SPG). In fact, the better Chatham and his team do, the more you don't realize they're there.     Chatham Baker is the Vice President of Brands with SPG. SPG works with brands like Carhartt, Ducks Unlimited, and Real Tree to design, develop, manufacture and distribute licensed products.     In this episode, he explains how SPG works with some of the world's top brands while most people have no idea they exist.     Follow Chatham: @grammachatham     Produced by: Port Side Productions @portsideproductions @backcountrymarketing
Released:
Feb 25, 2021
Format:
Podcast episode

Titles in the series (100)

Listen to leaders of the outdoor marketing industry discuss the gritty details of their work, personal lives, and latest adventures. Whether you’re standing in the lift line, shuttling to fresh loam, or cracking a local beer, these conversations will teach you about the ever-changing world of marketing. This is the Backcountry Marketing podcast. Produced by: Port Side Productions