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Liz Esche | Marketing Through a Re-Brand | Gnarly Nutrition

Liz Esche | Marketing Through a Re-Brand | Gnarly Nutrition

FromBackcountry Marketing


Liz Esche | Marketing Through a Re-Brand | Gnarly Nutrition

FromBackcountry Marketing

ratings:
Length:
40 minutes
Released:
Feb 2, 2022
Format:
Podcast episode

Description

In this episode, Liz Esche, the Marketing Director at Gnarly Nutrition joins me to discuss the re-brand project Gnarly rolled out. Re-brands are exciting, but how do you continue to market through a re-brand? How do you manage product package changes while managing website changes, copy, logos, and everything else? Liz shares behind the scenes how the Gnarly team managed to pull off this entire re-brand.  Follow Liz and Gnarly @gnarlynutrition Produced by: @portsideproductions @backcountrymarketing @coleheilborn
Released:
Feb 2, 2022
Format:
Podcast episode

Titles in the series (100)

Listen to leaders of the outdoor marketing industry discuss the gritty details of their work, personal lives, and latest adventures. Whether you’re standing in the lift line, shuttling to fresh loam, or cracking a local beer, these conversations will teach you about the ever-changing world of marketing. This is the Backcountry Marketing podcast. Produced by: Port Side Productions