I finally made it to a trade show! SHOT Show ended last week and what a show it was. SHOT Show is a hunting, firearm, and general outdoor show in Las Vegas. For two days, I wandered around the floor and asked folks what their thoughts were on the future of the industry based on what they had observed at SHOT. I chatted with folks from Outdoor Research, RealTree, ExpertVoice, Carbon TV, and many others. Let us know if you like this style of an episode as it's something we're looking to do more of in the future.   Essential Reading for Outdoor Marketers: https://kit.co/BackcountryMarketing This podcast is brought to you by Port Side Productions. If you work at a brand or agency in the outdoor industry that needs help bringing a video project to life, head over to portsidepro.com and send us an email. We’d love to help!