Without engagement, social media is just media.
People don’t use social networks for a one-way experience.
They’re seeking connections with people and with brands.
What started out as a way for people to hang out with their friends online has turned into a place where brands can engage in meaningful conversations and turn those conversations into followers and patients.
Social media engagement has a major impact on small businesses, affecting everything from brand awareness to customer loyalty.
Listen to this episode to learn more about social media engagement!
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