Discover this podcast and so much more

Podcasts are free to enjoy without a subscription. We also offer ebooks, audiobooks, and so much more for just $11.99/month.

App Marketing Strategies That Led to Headway's 27M Downloads

App Marketing Strategies That Led to Headway's 27M Downloads

FromApp Marketing by App Masters


App Marketing Strategies That Led to Headway's 27M Downloads

FromApp Marketing by App Masters

ratings:
Length:
90 minutes
Released:
Sep 11, 2023
Format:
Podcast episode

Description

Discover the app marketing strategies that led to Headway becoming the most downloaded book summary app worldwide with over 27 million downloads.
Today's guest is Yeva Koldovska, Headway's Product Manager. She began her journey at Headway when it was an early-stage startup and witnessed its growth to over 170 team members in just 4 years since the launch.
You will discover how to optimize your web2app strategies, how to drive web-based subscribers, and the latest tips for optimizing your entire app funnel whether its on the web or mobile.
Learn more:
https://makeheadway.com/
https://www.linkedin.com/in/evakolds/
App Audits:
https://apps.apple.com/us/app/rubiks-cube-solver-21moves/id1533263247
https://apps.apple.com/gb/app/preg-tracker-pregnancy-tools/id1615279033
You can also watch the video: https://youtube.com/live/MLUECsQdjDQ
Work with us to grow your apps faster & cheaper: http://www.appmasters.com/
SPONSORS
NOTIX is an audience re-engagement service based on web and in-app push notifications that work for both desktop and mobile devices.
With Notix, website/app owners and marketers can share their content and interact with their audiences in a highly engaging channel, while having the opportunity to monetize both mobile and web subscribers.
Looking for an MMP? We've got you covered with our partner, Airbridge. Experience an unparalleled, accurate, and unified view of your mobile marketing performance even in today's dynamic landscape shaped by privacy changes.
What’s more, Airbridge has recently launched MMM Studio, setting a new standard as the only MMP offering a self-serve marketing mix modeling solution. Say goodbye to guesswork and hello to data insights. Learn more at airbridge.io.
Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters.
***************
Follow us:
YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
TikTok: @stevepyoung
Facebook: App Masters
***************

---

Send in a voice message: https://podcasters.spotify.com/pod/show/app-marketing-podcast/message
Released:
Sep 11, 2023
Format:
Podcast episode

Titles in the series (100)

Discover app marketing growth hacks from the top app publishers. Learn the secrets of app store optimization, app store features, and online marketing to drive more downloads for your mobile app.