This week’s interview is with Caroline from La Classe de Mme Caroline. Join us for a live strategy session where we dive into Caroline’s desire to run more Facebook ads that generate revenue, rather than just focusing on email list building. Together, we focus on creating a strong marketing plan that directs traffic to a Teachers Pay Teachers (TPT) store, and giving yourself grace and consistency over time. Learn the different types of Facebook ads, how to create a clear goal and strategy, and the importance of tracking and analyzing your data.Tune in as we dive deeper into Caroline's marketing plan and how she can improve it!Key Takeaways:The importance of consistency and building relationships with your audience (04:45)The benefits of running lead gen ads as the first ad (06:30)Caroline's current marketing plan and areas for improvement (14:00)Tracking and analyzing your Facebook ad data (20:35)Using UTM codes to track specific opt-ins (24:35)Giving yourself grace and focusing on consistency over time (32:30)Connect with Caroline:Instagram: @mmecarolineLinks and Resources:Schedule a Monday Mini Session → https://www.jenzaiadimartile.com/mondayminisFREE audience audit call → marketscalegrow.com/audienceauditDream List Essentials Facebook Ads Course → http://marketscalegrow.com/dlewaitlistFree download → Facebook Ad Targeting Groups___Find me on Instagram → https://www.instagram.com/heyitsjenzaia/Email Me → hello@jenzaiadimartile.com Join the Facebook community → https://www.facebook.com/groups/marketscalegrow