Today on The Real Personal Branding Podcast, Lauren welcomes guest Emily Hirsh. She’s a leading digital marketing strategist, a young entrepreneur, and founder of Hirsh Marketing--one of the fastest-growing digital marketing agencies responsible for over $105 million in client revenue generated. Emily and her team of experts work with top-level influencers, game-changing entrepreneurs, and they grow their businesses and generate massive revenue using her revolutionary Hirsh process, which she breaks down for Lauren in this interview.   In this episode, you’ll hear:   Emily Hirsh’s journey to entrepreneurship and her successful business, Hirsh Marketing, and how it was built from personal experience. The psychology behind Facebook ads and why marketing is all about creating an experience for your customers. What a marketing funnel is, what it means, and how you can use it to help grow your business. Why she is intentionally building her personal brand, why it’s important to her business, and why you need to build your own personal brand. Emily Hirsh outlines the steps you need to take to become an authority in a particular space. The myth of the “overnight success” and the reason it doesn’t exist. Emily Hirsh’s process for identifying your potential customers and how you can use her process for reaching those customers. The people who have been most important to her as she’s built her business and how they’ve supported her in unique ways. How she stays on top of current data and the future of her industry and how you can apply it to your industry. Emily Hirsh’s biggest surprise in the last six months and how it affected her business.   Connect with Lauren V. Davis here: Instagram.com/Ldaviscreative facebook.com/groups/understandsocialmedia bit.ly/rpbpodcast   Connect with Emily Hirsh here: hirshmarketing.com