Tired of trying traditional marketing methods without seeing significant results?   Influencer marketing has emerged as a powerful strategy in the world of digital marketing, offering businesses a range of benefits that can significantly impact their growth and success. Collaborations with influencers often yield a higher return on investment compared to traditional marketing methods.   By collaborating with influencers, you can tap into their engaged audience, increase brand awareness, and leverage the trust that influencers have built with their followers. This can lead to higher engagement, conversions, and ultimately, increased revenue for your business.    But wait! If you don't think of influencer marketing strategically, you risk missing out on the numerous benefits it offers. You may end up working with influencers who aren't the right fit for your brand, leading to wasted resources, poor return on investment, and even potential damage to your brand's reputation.     Discover why you should look beyond the number of followers and focus on other critical metrics, such as engagement rate, audience demographics, and content quality. Learn the most effective strategies to supercharge your influencer marketing campaigns and drive exceptional results for your business. In this value-packed episode, we will unveil:    Why should you focus on micro followers?  Factors to consider when choosing the right influencer for your business Importance of building a system for your influencer marketing strategy  Why you should not focus solely on follower count as it is a vanity metric Strategies to have return on investment from your influencer marketing plan    Don't miss out on the opportunity to revolutionize your influencer marketing strategy and take your business to new heights!    In this episode, we cover: [00:29 - 02:51] Is Influencer Marketing Dead? [03:16 - 04:04] Partner Up Profits Power Move - Zoom Selfie [04:10 - 05:50] Basics and Fundamentals Make Money [05:56 - 09:20] Define Your Systems Before Starting [09:29 - 10:25] What is Success [10:35 - 17:27] TODS (Test, Optimize, Decide, Scale) Connect with Joey! https://www.instagram.com/joeyvaillancourt/  https://www.facebook.com/joey.vaillancourt.9/  https://www.linkedin.com/in/joey-vaillancourt/  https://www.youtube.com/@partnerupprofits  https://www.partnerupprofits.com    Get access to my free course, The Bootstrapper’s Guide to Influencer Marketing, and learn how to start working with influencers and build your influencer army https://www.partnerupprofits.com/influencer    Get access to the Partner Up Profits Toolbox, which includes an ever-growing collection of tools, cheat sheets, done-for-you templates and productivity training related to online marketing https://www.partnerupprofits.com/productivity-toolbox