If you've been listening to this podcast for a while, you probably know that I'm a big fan of coaching, to the extent that I even obtained a certification from the Life Coach School.
Several years ago, I became interested in the work of some American coaches who offered online training and were using Zoom long before the pandemic. One day, I wanted to enroll in the program of one of them, who had decided only to accept coaches into her program. Since I had already subscribed to her "self-coaching" course, which had benefited me greatly, I thought, why not become a coach? It would be helpful in my relationship with my employees.
That's how I became a coach; this certification is very serious. I even have to take an exam every year to renew my license.
For the skeptics, know there are good and not-so-good business coaches, just as there are excellent and less brilliant dentists and doctors.
I was skeptical for a long time about these self-proclaimed coaches. However, when you meet an expert who has decided to share their experience and knows how to impart knowledge to help you progress, I promise you that your opinion of coaching will change.
If you try coaching, it's crucial not to stick with a coach who doesn't suit you. I've worked with several excellent coaches in recent years, and each time, it has allowed me to make great strides in my business and increase my revenue.
What do public relations and coaching have in common? Coaches, just like us, professionals in public relations, are here to:
1. Help you progress faster.
2. Find the best shortcuts.
3. Contribute to growth.
HELPING YOU PROGRESS FASTER
As you know, you need to make yourself known to amplify your impact and reach. PR allows you to expose yourself to many potential clients quickly. It's one of the significant advantages that PR offers.
FINDING SHORTCUTS
PR is a fantastic tool for finding your keywords and attention-grabbing press release headlines that are unique to you. There's nothing like PR to summarize your journey and tell your story. Yes, PR helps you find the shortest paths to reach your goals.
GENERATING GROWTH
If you've founded a business and created products and services, it's undoubtedly to sell them and make a profit. Once again, you invest time and money in making yourself known and getting people talking about you.
And public relations are here to contribute to your visibility. The more your consumers hear about you, the more they'll trust you and be inclined to buy what you offer them.
So, here's to PR and coaching for going further, faster!
Also, if you're interested in exploring a part of our program, I invite you to sign up for our Workshop/3-DAY Challenge. It consists of three short 30-minute presentations where you can start writing your press release and finding journalists and influencers.
The link is at the bottom of the episode.
I hope to see you at the workshop
Workshop/3-DAY Challenge 
https://prschool.natapr.com/defi-3-jours-082023-EN 
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THE FREE NATA PR MODEL 
https://prschool.natapr.com/Le-Modele-NATA-PR
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