Trying to figure out what brand strategy is and why you need a brand strategy for your business? In this episode, host Michelle Thames speaks with Maggie Bergin about the importance of a brand strategy and how to create a brand strategy for your business. Maggie shares her top tips for creating and implementing a brand strategy as well as some common mistakes business owners tend to make with their strategies. Maggie Bergin is a Brand Strategist on a mission to help entrepreneurs, freelancers and small businesses kick vagueness in the you know what. Maggie is the owner of Be Understood Branding, a bespoke Brand Strategy firm helping folks get more clients via a distinct, irresistible Brand. Maggie values clarity, empathy and thoughtful listening. She supports LGBTQ+ rights, believes Black Lives Matter and includes one Prince song in every playlist.WATCH ON YOUTUBE: https://youtu.be/syKRUXopoRs--Follow Be Understood Branding on InstagramMaggie's websiteCatch up on other podcast episodes on Apple and SpotifyWatch the Social Media Decoded Podcast on YouTubeFollow Michelle on InstagramJoin Michelle's Cashflow Queens Facebook groupLeave a review for Social Media Decoded Support the show