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Leveraging Thought Leadership | Steve Markman | 248

Leveraging Thought Leadership | Steve Markman | 248

FromLeveraging Thought Leadership


Leveraging Thought Leadership | Steve Markman | 248

FromLeveraging Thought Leadership

ratings:
Length:
26 minutes
Released:
Aug 16, 2020
Format:
Podcast episode

Description

Today’s guest is Steve Markman, who has headed the conference divisions for Comdex and The Conference Board before launching his own firm Markman Speaker Management in 1994 where he provides executive visibility and speaker bureau services. Steve gives us some insight into the free-speaking circuit and how executives and organizations can get raise visibility, gain credibility, and get their thought leadership message out to large audiences. We discuss what conference organizers look for when speakers submit proposals, who you want your audience to be, and why COVID-19 isn’t the end of the speaking industry. If you are a speaker waiting for COVID-19 to pass, you need to hear this episode and learn how you can get speaking from the comfort of your home. Three Key Takeaways: Why thought leaders should consider speaking for free. What thought leaders should absolutely avoid doing when pitching to conferences for speaking gigs. What thought leader speaks should be doing to be prosperous in a COVID-19 workplace.
Released:
Aug 16, 2020
Format:
Podcast episode

Titles in the series (100)

Join Peter Winick and Bill Sherman as they host the Leveraging Thought Leadership podcast–a podcast devoted to the business of thought leadership. Peter explores the world how independent thought leaders bring their ideas to scale within the business world. His guests include professional keynote speakers, business book authors, specialty consultants, and business-school academics. Bill investigates the evolving world of organizational thought leadership. His guests include professionals who create, curate, and deploy thought leadership on their organization’s behalf. Throughout the series, Peter and Bill uncover and discuss trends in thought leadership: strategy, technology, and modality. Listen in as they share best practices for creating value, impact, and revenue through thought leadership.