Creator of her namesake intimates brand, Mary Young knew from a young age that fashion was her calling. Sure of her deep values of self-love and sustainability, Mary worked to build a brand that would stay true to these values even as it grew. For episode 57, we sat down with Mary to talk everything MARY YOUNG. We explore her business’ growth, how she engages with her community (even as platforms have evolved) and if she ever envisioned what MARY YOUNG what the brand would become. We also talk about the Self-Love Club and what it means to be a truly sustainable brand. Finally, we discuss how business owners can overcome their imposter syndrome to build powerful content platforms that engage their communities. Shop Waves Social merch: https://www.wavessocialpodcast.com/merch Show Notes:Introducing today’s guests, Mary Young. Entrepreneur, speaker and self-love advocate. What sparked Mary’s interest in the intimates market?What Mary noticed was missing in the fashion world as far as accessibility for intimates. How Mary got involved in the fashion industry young, starting her first company at age 14 and MARY YOUNG at 23. Did Mary envision her business becoming what it is today?As MARY YOUNG grew, how did Mary keep the company values central to the business?Is sustainability being treated like a trend?What is the Self-Love Club and who can join?Stumbling upon organic stepping stones for your brand.What major steps helped MARY YOUNG grow over the years?The problems with glamorizing fast growth. What inspired The Muses project?We go back to the “Golden Days” of Instagram and talk about dealing with platform evolution. How to overcome imposter syndrome when trying out new platforms. Balancing a namesake brand and a personal life. Where does Mary set boundaries?What’s a side of Mary that we don’t see in the brand?If Mary could do it all over again, what would she change?Do all business owners, and entrepreneurs, need to be content creators?What’s one piece of advice that’s stuck with Mary. Who is Mary seeing make waves and why?Discussed in this episode:MARY YOUNG: https://maryyoung.comMARY YOUNG on Instagram & TikTok: @itsmaryyoungMary Young on Instagram: @yungbiscottiPia Baroncini: @piabaronciniWaves Social with Mike (@mmmiiike) and Mitzi (@mmmitzi). For more from Arcade, follow us on Instagram and TikTok @helloarcade.BuzzcastKeep up to date on the latest podcasting tech & news with the folks at Buzzsprout!Listen on: Apple Podcasts   Waves with Mike (@mmmiiike) and Mitzi (@mmmitzi). For more from Arcade, follow us on Instagram and TikTok @helloarcade. https://www.arcadearcade.ca/S6 - present Production by Morgan Berna, editing by Harrison Neef.