How Hiring the Right Team is Like Buying a New Toy | Ep #54 | Smart Agency Masterclass with Jason Swenk: Podcast for Digital Marketing Agencies Podcast

Guy Kawasaki on Being Remarkable in Your Agency and Your Life | Ep# 711: What does it take to be truly remarkable? Do you struggle with imposter syndrome? Even uber-successful entrepreneurs like Guy Kawasaki have had those moments. Transitioning from corporate giants like Apple, Inc. to crafting a legacy of remarkability,... by Smart Agency Masterclass with Jason Swenk: Podcast for Digital Marketing Agencies

32 min listen

Navigating an Agency Acquisition for Rapid Growth with Leah Messina | Ep# 710: Have you considered the potential for growth through a strategic acquisition? How do you anticipate the agency owner's role evolving during an acquisition process? What steps can be taken to ensure a seamless integration once the deal is finalized?... by Smart Agency Masterclass with Jason Swenk: Podcast for Digital Marketing Agencies

20 min listen

Are You the Bottleneck In Your Agency? Empowering Your Team with Irwin Hau | Ep# 709: Are you the bottleneck in your own agency's growth? Does the weight of every decision rest on your shoulders, leaving you overworked and your team underutilized? This guest is a successful agency owner who found himself in the industry after being... by Smart Agency Masterclass with Jason Swenk: Podcast for Digital Marketing Agencies

21 min listen

Achieving Team Alignment with Your Agency’s Goals with Julie Williamson | Ep# 708: Have you ever felt like a broken record with your team? Do you find yourself repeating the agency's goals and vision, only to be met with glazed-over expressions? Have you effectively communicated the agency’s direction and vision? It’s a common... by Smart Agency Masterclass with Jason Swenk: Podcast for Digital Marketing Agencies

18 min listen

Dear Agency Owners, We Need to Talk - Showing up For Your Agency, with Darby Copenhaver | Ep #707: What do you think is holding you back from scaling your agency? Have you received coaching? And if you have, have you implemented their recommended measures? On today’s episode we talk about agency owners’ accountability and why reaching out for... by Smart Agency Masterclass with Jason Swenk: Podcast for Digital Marketing Agencies

24 min listen

3 Keys to Crafting a Compelling Agency Brand Geoffrey DeStefano | Ep #706: Are you establishing genuine connections with your target audience and clients? Have you developed a compelling brand narrative that resonates with your audience to cultivate a dedicated following? Our featured guest today played a pivotal role in... by Smart Agency Masterclass with Jason Swenk: Podcast for Digital Marketing Agencies

32 min listen

Mastering CLIENT ACQUISITION for Agency Growth with David Baeza | Ep #705: Do you have a clear understanding of the client acquisition channels needed to grow your agency? Is your agency vulnerable to leadership or a client leaving? Today’s guest built his agency working with venture capitalists and private equity firms... by Smart Agency Masterclass with Jason Swenk: Podcast for Digital Marketing Agencies

26 min listen

Escaping Operational Tunnel Vision by Focusing on Strategic Agency Growth, with Samantha Martin | Ep #704: Do you feel trapped in an operation tunnel vision? Are you ready to shift your attention toward strategies for agency growth? Our guest today initially viewed strategy sessions as a luxury she could only afford once her agency had achieved significant... by Smart Agency Masterclass with Jason Swenk: Podcast for Digital Marketing Agencies

24 min listen

A $1 MILLION Agency Is Not Always Sustainable, with Amy Littleton | Ep #703: Are you considering starting an agency but feel like it might be too late to do so? Our featured guest today had a thriving career in PR and successfully managed an agency for nearly two decades before deciding the missing piece in that career was... by Smart Agency Masterclass with Jason Swenk: Podcast for Digital Marketing Agencies

27 min listen

The Keys to Staying Relevant in a Competitive Agency Landscape, with Marlo Fogelman | Ep #702: What does it take for an agency to not only survive but thrive over decades? What mindset and approach enabled this agency owner to pivot and leverage new opportunities? In the challenging world of business, most companies struggle to reach the... by Smart Agency Masterclass with Jason Swenk: Podcast for Digital Marketing Agencies

24 min listen

Build a THRIVING AGENCY CULTURE Without Promotions and Titles with Scout Driscoll | Ep #701: Are you interested in breaking away from conventional agency practices? Do you want an agency structure that best suits your team? Today’s guest established her agency right after college, without any prior experience working in an agency. She... by Smart Agency Masterclass with Jason Swenk: Podcast for Digital Marketing Agencies

20 min listen

Owning an Agency is an Extreme Sport, with Karley Cunningham | Ep #700: Is the fear of failure the driving force that keeps you striving towards your goals? For too many agency owners, the relentless stress of this life corrodes their drive, fueling an unhealthy obsession with avoiding defeat at all costs. Putting... by Smart Agency Masterclass with Jason Swenk: Podcast for Digital Marketing Agencies

21 min listen

The Path to Becoming a $50 Million Agency, with Phil Case | Ep #699: Have you ever wondered what it takes to scale an agency from millions to tens of millions in revenue? Or how to successfully pivot from services to products? Today's guest has walked that path - not once but twice. He’s built two successful agencies... by Smart Agency Masterclass with Jason Swenk: Podcast for Digital Marketing Agencies

36 min listen

The POWER of Personal Brands: How Much is Too Much when SELLING Your Agency, with Jason Barnard | Ep #698: Are you debating the value of building your brand? Perhaps you're wary of the effort needed to establish your identity, only to feel confined to your business once you become the face of the agency. Our guest today specializes in helping clients... by Smart Agency Masterclass with Jason Swenk: Podcast for Digital Marketing Agencies

29 min listen

Selling Strategy and Building Long-Term Client Relationships, with Molly Baker | Ep #697: Are you striving to refine your selling strategy and cultivate enduring client relationships that stand the test of time? How can you elevate your approach to not just closing deals but fostering long-term partnerships that drive mutual growth and... by Smart Agency Masterclass with Jason Swenk: Podcast for Digital Marketing Agencies

24 min listen

Why Firing Their Biggest Client was the BEST Decision, with Miles Marmo | Ep #696: Do you treat your team like employees or like people? Every agency owner should recognize the immense value of their team and ensure they are treated with the utmost respect. This may entail parting ways with toxic clients, as the well-being of your... by Smart Agency Masterclass with Jason Swenk: Podcast for Digital Marketing Agencies

28 min listen

Raising the Standards: The Importance of SOPs, with Robert Brill | Ep #695: Are you prepared to elevate your agency team and pave the path to success? As your agency expands, the need to grow your team becomes inevitable, and having standard operating procedures (SOPs) in place beforehand can save you a lot of headaches.... by Smart Agency Masterclass with Jason Swenk: Podcast for Digital Marketing Agencies

26 min listen

Building The Right Team: Taking Advantage of The Largest Untapped Talent Pool, with Sara Jensen | Ep #694: Is your agency work affecting your family life? Are you challenged by finding the right talent to assemble a team to take over some of the work? Today’s guest thought she’d always be a solopreneur but as her workload mounted, she realized she... by Smart Agency Masterclass with Jason Swenk: Podcast for Digital Marketing Agencies

17 min listen

Losing Money as a Business Plan? Forging Long-term Client Relationships, with Kim Lawton | Ep #693: Do you prioritize new clients or building lasting relationships? Would you be willing to lose money on a client in order to build a long-lasting relationship? Today’s guest has built two successful agencies banking on the power of planning for the... by Smart Agency Masterclass with Jason Swenk: Podcast for Digital Marketing Agencies

36 min listen

What All Successful Agencies Have in Common: How to Separate from the Pack, With Tim Condon | Ep #692: What sets high-performing agencies apart from their low-performing counterparts? How are you positioning your agency for success? Our guest today is a seasoned business executive with extensive experience in product marketing and sales leadership. In... by Smart Agency Masterclass with Jason Swenk: Podcast for Digital Marketing Agencies

23 min listen

Fall in Love With The Problem Not the Solution: A Deep Dive with Author, Serial Entrepreneur, and Co-Founder of Waze, Uri Levine | Ep #691: What would you do if you sold your agency tomorrow? Are you clear enough on your purpose that you could keep on creating value? Today’s guest is the founder of a beloved app that changed the way people drive nowadays. He eventually sold that company... by Smart Agency Masterclass with Jason Swenk: Podcast for Digital Marketing Agencies

38 min listen

Onboarding for Success: Getting it Right in The Beginning, with Noel Andrews | Ep #690: Does your onboarding process set new hires up for success from day one? Do you believe the hardest part of adding new team members is the hiring process? Today’s guest believes most business owners disregard the importance of the onboarding process,... by Smart Agency Masterclass with Jason Swenk: Podcast for Digital Marketing Agencies

22 min listen

2000 Episodes over 14 Years: Lessons Pat Flynn Has Learned As Host of The Smart Passive Income | Ep #689: Is the fear of failure holding you back from taking the first steps to establish your brand? Are you hesitating to start a podcast because you believe it would only be worthwhile if it garners millions of downloads? Our guest today is a true... by Smart Agency Masterclass with Jason Swenk: Podcast for Digital Marketing Agencies

25 min listen

From Zero Employees to Selling An Agency; The Big Picture, with Simon Cristal | Ep #688: Do you want to sell your agency at some point? Do you know where you want to take your business before you’re ready to search for a partnership? Today’s guest started his agency at just twenty-three years old and was ready to sell ten years later,... by Smart Agency Masterclass with Jason Swenk: Podcast for Digital Marketing Agencies

29 min listen

Delegate the Outcome, Not the Task: Building a Successful Team, with Torey Azure | Ep #687: Have you ever doubted your ability to steer your agency toward greatness? Does your team follow your lead on the decisions you make to get there? Many agency owners face this internal battle, questioning if they truly have what it takes to lead their... by Smart Agency Masterclass with Jason Swenk: Podcast for Digital Marketing Agencies

37 min listen

Avoiding Burnout: Learning How to Let Go, with Brendan Chard | Ep #686: Do you fear missed opportunities if you define a niche or turn away less-than-ideal prospects? Today’s guest started his agency as a college student and pivoted to digital services as the internet barely became a thing. One of the biggest shifts and... by Smart Agency Masterclass with Jason Swenk: Podcast for Digital Marketing Agencies

27 min listen

Client Retention: How to Reduce Churn, with Khushbu Doshi | Ep #685: Are you struggling to keep your clients happy and retain their business? How do you prepare your team to create the best client experience? In today's competitive market, delivering an exceptional client experience is paramount. Our guest today is a... by Smart Agency Masterclass with Jason Swenk: Podcast for Digital Marketing Agencies

18 min listen

The Power of Metrics, Communication, and Knowing When to Let Go, with Suken Shah | Ep #684: Would you say your agency is like your baby? Could you be so emotionally attached to your business that you may be stifling its growth? Today’s guest will share his experience growing an agency and the turning points that allowed him to make real... by Smart Agency Masterclass with Jason Swenk: Podcast for Digital Marketing Agencies

28 min listen

Content is KEY: From “Publish or Perish” to “Adapt or Die”, with Scott Gillum | Ep #683: As an agency owner, have you explored the possibilities of content creation? Has it proven effective in building an audience or generating leads? Today’s guest is an agency owner who has been writing books and collaborating with different... by Smart Agency Masterclass with Jason Swenk: Podcast for Digital Marketing Agencies

24 min listen

Avoiding The Revenue Trap: Putting Profit First, with Robert Berkeley | Ep #682: Are you fed up with the revenue roller coaster? Ready to get off and build an agency business model focused on sustainable profits? Maybe you’ve heard the saying "revenue is vanity and profit is sanity.” Our featured guest today experienced... by Smart Agency Masterclass with Jason Swenk: Podcast for Digital Marketing Agencies

28 min listen

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How Hiring the Right Team is Like Buying a New Toy | Ep #54

How Hiring the Right Team is Like Buying a New Toy | Ep #54

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