Michael Solomon is the founder of Profit Through Ethics and Responsible 100; two organisations which support businesses of all sectors and sizes to implement Corporate Social Responsibility (CSR) into their organisation. Michael talks about the identification, grading system and the journey to achieve core CSR goals that are bespoke to the businesses he works with, whilst ensuring they continue to achieve profitability. He highlights how important it is to link profitability into CSR to ensure actions are not only implemented but maintained.Join free our Sustainability Solved Community to participate in the podcast post-discussions with our guests and other members of the community.