What do product leaders need to consider when building protective communications platforms? In this episode of the PM Awards Series with Ticketmaster Fmr. Product VP Andrew Zavattero, Genasys Product SVP Charlie Crocker discusses his journey from founding an evacuation management startup to leading product at Genasys, which is building an integrated platform for protective communications. He speaks on how Genasys is combining Zone Haven's zone-based evacuation planning with high-clarity outdoor warning systems to disrupt traditional mass notification. As winner of the 2023 PM Awards for Emergency Management Visionary, Crocker shares valuable insights for product leaders on building platforms that can scale to serve critical public safety needs.