22 min listen
Will Live Commerce Be imported From China? -- Ronald C. Pruett, Jr. // The Boston Associates
FromMarTech Podcast ™ // Marketing + Technology = Business Growth
Will Live Commerce Be imported From China? -- Ronald C. Pruett, Jr. // The Boston Associates
FromMarTech Podcast ™ // Marketing + Technology = Business Growth
ratings:
Length:
23 minutes
Released:
Jan 6, 2024
Format:
Podcast episode
Description
Ronald C. Pruett Jr, Managing Partner at The Boston Associates, explores the potential of live commerce on television for eCommerce brands. In the United States, the live commerce scene has been gradually gaining traction, with numerous platforms and brands exploring the potential of this emerging trend. While challenges exist, the stage is set for live commerce to flourish. Today, Robert discusses whether live commerce will be imported from China. Show NotesConnect With: Ronald C. Pruett, Jr.: Website // LinkedInThe MarTech Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Released:
Jan 6, 2024
Format:
Podcast episode
Titles in the series (100)
Brand Integration, Product Placement & Influencer Marketing (Part 2) -- Greg Isaacs // BEN Group by MarTech Podcast ™ // Marketing + Technology = Business Growth