Colette Casey, Manager of Analytics and SEO at Mary Kay, shares her insights on SEO partnerships and technical SEO for non-technical people. As a multinational company operating in over 35 countries, Mary Kay must ensure all its teams are involved in the SEO process for success. The key to streamlining stakeholder involvement and successfully implementing SEO strategies is partnerships. Today, Colette discusses it takes a village: SEO partnerships. Show NotesConnect With: Colette Casey: Website // LinkedIn The Voices of Search Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn //  TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.