David Minifie is the Chief Experience Officer and Executive Vice President of Corporate Strategy at Centene Corporation. Centene is a Fortune 500 company that provides a portfolio of services to government sponsored healthcare programs. In this episode, David explains to me the role and responsibilities of a Chief Experience Officer, which includes and expands the responsibilities he previously held as the Chief Marketing Officer. You can learn more about Centene on their website, centene.com And you can see more of David’s background on his LinkedIn profile – a link is in the show notes. https://www.linkedin.com/in/c-david-minifie-50250a/ Each week we send an email with summaries of the latest Unleashed episodes, transcripts of each episode, and bonus materials. To subscribe, email unleashed@umbrex.com To connect with Will Bachman on LinkedIn, visit https://www.linkedin.com/in/willbachman/