IntroIn this episode of Don’t Write That Book, Mike and AJ share hacks and ideas they’ve developed over the years for a successful book launch. Not only will you hear one of the craziest stories from Mike yet, but you’ll learn how to create a plan for your own book launch, what’s crucial for it to be a success, and everything in between.Be sure to visit https://dwtbpodcast.com for more information and add your name to start receiving their newsletter. If you’d like to support this show, rate, subscribe and leave a review on your podcast app. Books/Resources Mentioned:E-Myth, by Michael E. Gerber:  https://a.co/d/5JLnTXhNever Lose a Customer, by Joey Coleman:  https://a.co/d/dRlzfHGNever Lose an Employee, by Joey Coleman: https://a.co/d/fsH8pbgThe Coaching Habit, by Michael Bungay Stanier: https://a.co/d/gPxfNhpThe Mirrored Door, by Ellen Taaffe: https://a.co/d/isXMc4Uhttps://Kindlepreneur.com Connect with AJ & Mike:AJ Harper: https://ajharper.comWrite A Must-Read: https://a.co/d/4H0xQ7GFree resources: https://writeamustread.comSocials:FB: https://www.facebook.com/AJHarperAuthorsLinkedIn: https://www.linkedin.com/in/anjanetteharper/Mike Michalowicz: https://mikemichalowicz.comAll books: https://mikemichalowicz.com/books/Socials: IG: https://www.instagram.com/mikemichalowicz/FB: https://www.facebook.com/MikeMichalowiczFanPage/LinkedIn: https://www.linkedin.com/in/mikemichalowicz/