When we look across our association, a full two thirds of us support higher education. That's a healthy percentage, but that also means the other one third of us support other things. Maybe it's health care or the arts or the environment or maybe education, but just not higher education. What do these other shops look like? Are they similar or different from a higher education mission? In this episode, and for everyone's benefit, we wanted to explore some of the uniqueness and challenges of supporting a non-hybrid cause.