Katie Reeves, Managing Director of COS North America, joins us at eTail West 2024 to discuss how fashion retailers can leverage technology like RFID and data visualization to enable omnichannel experiences. Learn how they've invested in “smart store” tech for inventory management, operational efficiency, and frictionless customer experiences across brick-and-mortar stores and ecommerce. We cover all the top trends in retail's digital transformation across stores, online shopping, mobile apps, and more.Thanks to Firework for making all our #etail2024 content possible.This podcast uses the following third-party services for analysis: Chartable - https://chartable.com/privacy