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36. Growing A 140M Download IP - with Anette Staloy

36. Growing A 140M Download IP - with Anette Staloy

FromRise and Play Podcast


36. Growing A 140M Download IP - with Anette Staloy

FromRise and Play Podcast

ratings:
Length:
37 minutes
Released:
Jun 28, 2022
Format:
Podcast episode

Description

Anette Staloy is CMO at the Norwegian games studio Dirtybit. The studio focuses on social multiplayer games, and have grown organically to close to 140 million downloads for their games in the Fun Run series. Dirtybit was founded almost 11 years ago, and Anette has been part of the team for the last 7 years. Anette is also the co-founder and chair of Women in Games Norway.
In this episode, Anette shares her journey growing a small independent studio in Norway, building on top of their Fun Run series success:

How Anette's role has evolved as the CMO of the company over the past 7 years
The challenges of maintaining a big IP versus launching new successful games
The perks and challenges of remaining as an independent studio: ownership vs growth?
How Dirtybit managed to bring their leadership team to full parity and 40% of employees being women. It is possible!
How the work-life balance is at the heart of the culture at Dirtybit, without compromising on execution and delivery

Enjoy this new episode!
Released:
Jun 28, 2022
Format:
Podcast episode

Titles in the series (100)

At Rise and Play, we give voice to leaders, entrepreneurs, educators and influencers of the game industry who are here to make a change. We love games and want to make this industry last through healthy team cultures, awareness and education. Each episode will tackle a wide range of important topics such as leadership, team culture, self-management, conscious leadership, work-life balance, game education, ethics in business, equality, diversity and inclusion... brought by the different perspectives of our guests.