Email remains an effective marketing channel, but business owners like you and me and marketing managers must find ways to offer relevant, personalized content if we want our campaigns to succeed. While email marketing helps build brand awareness and customer connections, common challenges, like spam filters and changes in email service provider policies, can prevent emails from reaching target audiences. Here's a recent experience while I was about to launch a new program. My massive email list got decimated! I call it the email fiasco. If this happened to you, what would you do?Tune in and discover the events leading up to this whole mess. My team and I eventually resolved the issue. Most importantly, I'm sharing a valuable lesson with all the business owners. Our two podcast sponsors are:"StarWalker Organic Farms. Visit us at starwalkerorganicfarms.com to discover more."My favorite place for ordering labs is virtualclinic.MD. Make your account and start ordering today - tell them Dr. Kylie Burton sent you.“If you're thinking there's something in your business that you need to let go, do it! In fact, the more I cut the cord on things, the more I let things go, the better I feel.”-  Dr. Kylie BurtonIn This Episode:What happens when a CEO makes a bold decision?How I grew my massive email listMy email list got decimated! Here's what I did!What went wrong?What happens when you let go of things?Here's what I know about salesThe biggest lesson I learned from this email fiascoResources:The Fast Track to Your Virtual Practice - https://bloodworkspecialist.com/collaboration/Join the 90-day Functional Blood Work Specialist Program - https://drkylieburton.com/90day/Why Are My Labs Normal? By Dr. Kylie Burton - https://www.amazon.com/Why-Are-Labs-Normal-background-ebook/dp/B09SF9PXRQHealing Beyond The Diagnosis Volume 1 by Dr. Kylie Burton - https://www.amazon.com/Healing-Beyond-Diagnosis-Experts-Simplify-ebook/dp/B0CHLF9K59Connect with Dr. Kylie:Website - https://drkylieburton.com/Instagram - https://www.instagram.com/drkylieburton/Facebook - https://web.facebook.com/drkylieburton/YouTube - https://www.youtube.c