The evidence suggests that certain types of stock tend to beat the market in the long run. Patient investors can reap higher returns by tilting towards stocks that are cheap, high-quality or rising in price. But how easy is it to identify undervalued companies? And what risks are involved in building a DIY portfolio? This week we speak to Ed Croft, the co-founder of Stockopedia, about multi-factor investing and a quantitative approach to stock selection. --- New users of Stockopedia get a special 25% discount on any annual plan if they use this link https://stk.pe/pensioncraft or enter our promo code 'PC25' at the checkout. (This affiliate link may provide PensionCraft with a small commission) ---Get in touch ? mhr@pensioncraft.com ? many-happy-returns.captivate.fm --- Join PensionCraft ? Become a member at pensioncraft.com ▶️ Subscribe on YouTube ---Disclaimer This podcast is for informational and entertainment purposes and is not financial advice. We do not provide recommendations or endorse any decision to buy, sell or hold any security. We cannot be held responsible for any actions listeners may take and investors are encouraged to seek independent financial advice. Copyright 2023 Many Happy Returns