22 min listen
Is Pipeline Coverage Ratio simply the Inverse of Win Rate?
Is Pipeline Coverage Ratio simply the Inverse of Win Rate?
ratings:
Length:
22 minutes
Released:
Jun 6, 2024
Format:
Podcast episode
Description
Is Pipeline Coverage Ratio simply the inverse of the win rate? Many people will translate a 20% win rate into the need for a 5:1 Pipeline Coverage Ratio - Dave "CAC" Kellogg and Ray "Growth" Rike dive into why that just isn't the case! There are multiple variables that need to be considered including:Win Rate versus Closed-Won Rate Conversion - there is a differenceWhat happens to Pipeline Coverage Ratio when deals are pushed into or pushed out of the quarterHow is Pipeline Coverage Ratio different in a 30 day sales cycle versus a 180 day sale cycleBottom line - why Pipeline Coverage Ratio is NOT as simple as 1/Win RateSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Released:
Jun 6, 2024
Format:
Podcast episode
Titles in the series (46)
Welcome to SaaS Talk™ with the Metrics Brothers Ray Rike & Dave Kellogg by SaaS Talk™ with the Metrics Brothers - Strategies, Insights, & Metrics for B2B SaaS Executive Leaders