Carole Offredo is the Chief Marketing Officer (CMO) at Dataiku, a leading end-to-end platform for everyday AI. With over eight years of experience in the tech industry, Carole is passionate about democratizing AI and empowering individuals to harness its potential. She has a strong belief in the power of collaboration and transparency, driving her to create impactful marketing strategies that align with Dataiku's vision of making AI accessible to everyone. In this episode, Carole shares why there is power in understanding AI.



Belief in the Vision: Believing in the product and vision you're working for is crucial as it provides meaning and energy to drive you forward.


Team Collaboration: Creating conditions for your team to work together and create memorable moments for customers and prospects is energizing and fosters success.


Democratizing AI: Making AI accessible to everyone empowers individuals to automate tasks, innovate, and create more interesting work, leading to a more efficient and sustainable future.


Truthful Marketing: Telling real customer stories without overselling builds trust and credibility, ensuring marketing efforts are authentic and impactful.


Power of Collective Creation: Harnessing the diversity of thought, background, and experience in a team leads to more vibrant ideas, innovations, and successful outcomes.


Delegation and Empowerment: Delegating tasks in an empowering way allows team members to grow, learn, and contribute to the collective vision, making the organization more scalable and sustainable.


Long-Term Sustainability: Focusing on making people grow as individuals, as a team, and as an organization ensures the business is scalable, sustainable, and creates long-term value.


Kindness as a Trait: Valuing kindness in a person fosters positive relationships, empathy, and a supportive work environment, leading to better collaboration and team dynamics.



Resources

Carole Offredo on LinkedIn | Dataiku