In part one, James Lawrence took us through his absolutely crazy feat of completing 100 Ironman triathlons in a row.In the second part of the conversation, we look at some of the lessons home service entrepreneurs can take from this story and how to apply them in our businesses and lives.One of the important takeaways is the power of compartmentalization. When you set big, audacious goals, don't fixate on the enormity of what you need to do.Focus on the small wins that will eventually get you there. And don't forget to take time to celebrate your wins, big or small. This reinforces your belief in yourself and your business.When setbacks hit you, learn from them to emerge stronger. Be grateful for your team, loyal customers, and even the challenges you've overcome.These are just some of the lessons we talk about in this episode. Tune in for more lessons and how we can apply them to your business.Key TakeawaysIntro (00:00)Turning hardships into adventures for his family (00:57)Finding peace in suffering and managing pain (03:24)Importance of setting achievable goals (05:55)Never considering quitting and the importance of perseverance (09:41)Gratitude for challenges and learning from adversity (13:00)The necessity of reflecting on accomplishments (19:46)What's next for James Lawrence (21:25)One of One mindset (28:33)Additional Resources➡️ Schedule a FREE consultation here: https://rynoss.com/contact-us/—Connect with James LawrenceWebsite: https://www.ironcowboy.com/Instagram: https://www.instagram.com/ironcowboyjames/Facebook: https://web.facebook.com/IronCowboy/YouTube: https://www.youtube.com/c/JamesLawrenceIronCowboy—To The Point Home Services Podcast is a home services podcast that gets to the point! Focused on helping HVAC, plumbing, electrical, roofing, and many other HS companies grow exponentially.