25 min listen
#97 The Story Behind the Creation of the 1st-ever Women’s Bracket at The Soccer Tournament, ft. Heather O’Reilly
#97 The Story Behind the Creation of the 1st-ever Women’s Bracket at The Soccer Tournament, ft. Heather O’Reilly
ratings:
Length:
21 minutes
Released:
Jun 18, 2024
Format:
Podcast episode
Description
THE US WOMEN ARE YOUR 2024 TST CHAMPIONS! ?To celebrate, we have a SPECIAL episode of ?️The Business Case For Women’s Sports, presented by Ally, for you. LIVE from this year’s TST, meet Heather O’Reilly - a former USWNT member, the Captain of the US Women’s team at TST, and one of the key leaders behind the creation of the 1st-ever Women’s TST.⚡️ TST (aka The Soccer Tournament) - is a men’s & women’s 7v7, winner-take-all, professional soccer tournament. In 2023, Heather entered the only all-women’s team in the 1st iteration of TST - before there was specifically a women’s edition of the tournament.Fast forward a year, and Heather & the leaders at TST worked together to establish the 1st-ever Women’s TST and bring on Ally as the Official Retail Banking partner of TST – which included sponsoring Heather O’Reilly + her TST team ‘US Women.’ (Ally Bank, Member FDIC) Thanks to Ally’s help, the winner of the 2024 women’s bracket - which this year was the US Women! - took home $1 million – the exact same as the winning team of the men’s tournament. In this episode, hear Heather & Caroline discuss how the Women’s TST came to be, and make the business case for investing big in women’s soccer.This episode was recorded on-site during The Soccer Tournament in Cary, NC at WakeMed Soccer Park.More from GOALSFollow GOALS on Twitter: @goals_sports_Follow GOALS on Instagram: @goals_sports_Follow GOALS on LinkedIn: https://www.linkedin.com/company/goals-sportsShop: goals-sports.com/shop
Released:
Jun 18, 2024
Format:
Podcast episode
Titles in the series (100)
Ep. #1 The Story of the WNBA Orange Hoodie, ft. Eb Jones: In Ep. #1, Caroline interviews Eb Jones to hear the full story of the WNBA Orange Hoodie, and how it came to be one of the most successful pieces of merchandise in the history of women's sports. by The Business Case For Women's Sports