How Ford is finding new audiences

FromAd Age Marketer's Brief

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How Ford is finding new audiences

FromAd Age Marketer's Brief

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Length:

20 minutes

Released:

Jun 19, 2024

Format:

Podcast episode

Description

Ford Global Chief Marketing Officer Lisa Materazzo on how the automaker is staying flexible among EV slowdown and what it is doing to reach new audiences, including Gen Z.

Released:

Jun 19, 2024

Format:

Podcast episode

Titles in the series (100)

A weekly look at the stories making waves across the marketing industry featuring discussions with newsmakers and Ad Age reporters.

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How Ford is finding new audiences

How Ford is finding new audiences

Description

Titles in the series (100)

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