15 min listen
10 mistakes wedding venues are making
FromWedding Pros who are ready to grow - with Becca Pountney
ratings:
Length:
36 minutes
Released:
Jun 20, 2024
Format:
Podcast episode
Description
Today I am addressing the 10 mistakes wedding venues are making and how to fix them. Whether you work in a venue, own a venue or are working as a wedding pro, this episode is for you. I cover a wide range of topics from pricing to show rounds and everything in between.Want a training session for your venue team? Get in touch.Time Stamps:Not being transparent on pricing (00:00:00) Becca discusses the importance of transparent pricing on venue websites and the impact on couples' decision-making.Hidden costs (00:02:40) Becca emphasizes the negative impact of hidden costs and the importance of upfront pricing to avoid surprising couples.Complicated booking or inquiry processes (00:08:59) Becca highlights the need to simplify and streamline booking and inquiry processes for better customer experience.Poor customer service interactions on reception (00:11:05) Becca discusses the impact of front desk staff on couples' first impressions and suggests ways to improve customer service.Signage or poor arrival instructions (00:12:46) Becca emphasizes the importance of clear arrival instructions and signage for a stress-free experience for couples visiting the venue.Negative culture amongst staff (00:17:08) Becca discusses the impact of a negative staff culture on customer experience and suggests ways to address it.Recommended supplier list (00:18:52) Becca talks about the importance of regularly updating and refreshing recommended supplier lists for venues.Refreshing Your Supplier List (00:19:54) Importance of regularly reviewing and updating the recommended supplier list for venues.Proactively Engaging with Local Wedding Professionals (00:20:46) The significance of building positive relationships with local wedding professionals and organizing events to engage with them.Creating Opportunities for Local Wedding Professionals (00:22:41) Hosting networking events and photo shoots at the venue to engage with the local community and professionals.Selling the Dream Experience (00:24:36) Emphasizing the importance of providing a positive and memorable experience during venue tours, similar to the wedding day.Visualizing the Dream Venue Setup (00:27:11) Strategies for helping couples visualize the wedding setup, including open events and using visual boards in each room.Avoiding Over-Apologizing (00:29:01) The impact of over-apologizing and how to focus on positive features rather than highlighting the venue's shortcomings.Emphasizing the Positives (00:32:35) Turning potential negatives into positives and proactively addressing any objections during venue tours.Recap of Venue Mistakes (00:33:25) A summary of the key mistakes venues should avoid, including transparency in pricing, customer service, signage, and supplier list management.
Released:
Jun 20, 2024
Format:
Podcast episode
Titles in the series (100)
Shhh... the 5 mistakes I made when starting a wedding business! by Wedding Pros who are ready to grow - with Becca Pountney